Hammon, James <br/><br/>
Branding your business: promoting your business, attracting customers and standing out in the market place 

 - London  Kogan Page  2008 
 - xii, 255 p. 
<br/><br/><label>ISBN: </label>978 0 7494 5469 2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand management