Vollmer, Christopher; Precourt, Geoffrey <br/><br/>
Always on: advertising, marketing, and media in n era of consumer control 

 - New Delhi  Tata McGraw Hill Publishing Company  2008 
 - 215 p. 
<br/><br/><label>ISBN: </label>978 0 07 026467 0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Communications