Applegate, Lynda M Et.al

Corporate information strategy and management : text and cases - 7 - New Delhi Tata McGraw Hill 2012 - XI, 657p 24 cm ; Pbk

Introduction: The Challenges Of Managing In A Networked World

Case I-1 Li and Fung (A) :Internet Issues

Module I: Business Impacts

Chapter 1: IT and Strategy
Chapter 2: IT and Organization
Chapter 3. Extending the Enterprise
Chapter 4. Making the Case for IT
Case 1-1 Charles Schwab in 2002
Case 1-2 Learning from Leapfrog
Case 1-3 Wyndham International: Fostering High-Touch with High Tech
Case 1-4 Global Healthcare Exchange

Module II: Managing Infrastructure And Operations

Chapter 5. Understanding Internetworking Infrastructure
Chapter 6. Assuring Reliable and Secure IT Services
Chapter 7. Managing Diverse IT Infrastructures
Case 2-1 Care Group
Case 2-2 The iPremier Company: Denial of Service Attack
Case 2-3 Ford Motor Company: Supply Chain Strategy
Reading 2-4 The Power of Virtual Integration: An Interview with Dell Computer's Michael Dell
Case 2-5 Postgirot Bank and Provment AB: Managing the Cost of IT Operations

Module III: Leadership Issues

Chapter 8. Organizing and Leading the IT Functions
Chapter 9. Managing IT Outsourcing
Chapter 10. A Portfolio Approach to IT Projects
Case 3-1 Cathay Pacific: Doing More with Less
Case 3-2 Royal Caribbean Cruises, Ltd.
Case 3-3 Rakuten
Case 3-4 Telecomunicacoes de Sao Paulo S.A.(Telesp)
Case 3-5 Outsourcing IT: The Global Landscape in 2004

Conclusion: The Challenges of Managing in a Network Economy Revisited
CaseC-1 UCB: Managing Information for Globalization and Innovation (A) (Abridged)
Case C-2 Enabling Business Strategy with IT at the World Bank

9780070635845


Management

658.4038 APP