TY  - BOOK
AU  - Levy, Michael,; Weitz, Barton,; Pandit, Ajay
AU  - Lauren Skinner Beitelspacher
TI  - Retailing management
SN  - 978-1259004742
U1  - 658.87 LEV 
PY  - 2014///
CY  - New Delhi
PB  - McGraw Hill
KW  - Retail Marketing
N1  - Gratis Rs.725/-; 1.	The World of Retailing
2.	Types of Retailers
3.	Multichannel Retailing
4.	Customer Buying Behavior
5.	Retail Market Strategy
6.	Financial Strategy
7.	Retail Locations 
8.	Retail Site Location
9.	Human Resource Management
10.	Information Systems and Supply Chain Management
11.	Customer Relationship Management
12.	Managing the Merchandise Planning Process
13.	Buying Merchandise
14.	Retail Pricing
15.	Retail Communication Mix 
16.	Managing the Store
17.	Store Layout, Design, and Visual Merchandising
18.	 Customer Service
N2  - Retailing Management continues to focus on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. The concepts are well portrayed with ‘Refacts’, ‘The Indian Retail Scape’, ‘Retailing Views’, and ‘Profiles of Retail Managers’. In its Eight Edition, this book, as always, takes into account and discusses the changes in the retailing sector in an engaging manner
UR  - http://www.mheducation.co.in/9781259004742-india-retailing-management
ER  -