Walden, Gene; Lawler, Edmund O <br/><br/>
Marketing masters :secrets of Americas best companies 

 - New York  Harper Collins  1993 
 - xiv, 224 p 
<br/><br/><label>ISBN: </label>0-88730-590-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing