TY  - BOOK
AU  - Gladwell, Malcolm
TI  - Tipping point: how little things can make a big difference
SN  - 978-0349113463
U1  - 302 GLA 
PY  - 2010///
CY  - London
PB  - Little , Brown(Abacus)
KW  - Context effects
KW  - Causation
KW  - Creative Ideas
N1  - Rs.299/-  Complimentary from Prof. G. Balasubramanian
ER  -