Results of search for 'ccl=su:{Brand}' › H.T.Parekh Library catalog

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	1.	Brand royalty: how the worlds top 100 brands thrive and survive by Haig, Matt Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2008 Availability: Items available for loan: (1)Call number: 658.827 HAI. Place hold Add to cart (remove)
	2.	The New influencers: a marketer's guide to the new social media by Gillin, Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: Quill Driver Books 2007 Availability: Not available: : Withdrawn (1). Add to cart (remove)
	3.	Building successful brands: the need for an integrated approach by Nil Material type: Text; Format: print ; Literary form: Not fiction Publication details: E S O M A R 1994 Availability: Not available: : Withdrawn (1). Add to cart (remove)
	4.	No cover image available Acceleration in variety growth by Bils, Mark and Klenow, Peter J Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2001 Other title: J5201 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	5.	No cover image available Product differentiation advantages of Pioneering brands by Schmalensee, Richard Material type: Text; Format: print ; Literary form: Not fiction Publication details: 1982 Other title: J1261 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	6.	No cover image available Brand reputation efficiency and the concentration process: a case study by Paba, S Material type: Text; Format: print ; Literary form: Not fiction Publication details: 1991 Other title: J3377 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	7.	No cover image available Brand naming as an entry strategy in the European white goods industry by Pada, Sergio Material type: Text; Format: print ; Literary form: Not fiction Publication details: 1986 Other title: J2515 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	8.	No cover image available Reference price: impact of shoppers behaviour at the store by Sinha, Piyush Kumar and Prasad, P V R Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2004 Other title: J5747 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	9.	No cover image available Strategies for product and brand identity in the Indian Tea Industry by Mulky, Vidya Philar Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2001 Other title: J4886 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	10.	No cover image available Price thresholds in a promotion intensive environment: how consumers optimally make decisions on how much to buy by Banerjee, Arindam and Divakar, Suresh Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2000 Other title: J5745 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	11.	No cover image available Strengthening Human Value Chain: a strategic tip for competitive times by Vithal, M.Panduranga Material type: Text; Format: print ; Literary form: Not fiction Publication details: 1997 Other title: J5742 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	12.	No cover image available Application of multidimensional scaling model towards brand positioning of mutual funds: a case study of tax saving scheme by Panda, Tapan K and Tripathy, Nalini Prava Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2002 Other title: J5924 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	13.	No cover image available Case for Brand Accounting by Gurusmay,S Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2000 Other title: J4728 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	14.	No cover image available Finitely loyal customers switchers and equilibrium price promotion by Jing, Bing and Wen, Zhong Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2008 Other title: Availability: Items available for loan: (1). Place hold Add to cart (remove)
	15.	No cover image available UK brand asset recognition beyond transactions or events by Tollington, Tony Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2001 Other title: Availability: Items available for loan: (1). Place hold Add to cart (remove)
	16.	No cover image available study of relationship of demographic factors with brand choice and brand switching of customers of mobile phone service providers in Kolkata by Chakraborty, Shibashish and Sengupta, Kalyan Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2008 Other title: Availability: Items available for loan: (1). Place hold Add to cart (remove)
	17.	No cover image available When not to indulge in "puffery": the role of consumer expectations and brand goodwill in determining advertised and actual product quality by Kopalle, P.K. and Assuncao, J.L Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2000 Other title: J5601 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	18.	No cover image available Maintenance contracts for leased goods: their role in creating brand loyalty by Hunsaker, J Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2000 Other title: J5601 Availability: Items available for loan: (1). Place hold Add to cart (remove)
	19.	No cover image available An Alternative efficient representation of demand-bsed competitive asymmetry by DeSarbo, W.S. and Grewal, R Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2007 Other title: Availability: Items available for loan: (1). Place hold Add to cart (remove)
	20.	No cover image available Dettol: managing brand extensions by Jaiswal, Anand Kumar et al Material type: Text; Format: print ; Literary form: Not fiction Publication details: 2009 Other title: Availability: Items available for loan: (1). Place hold Add to cart (remove)

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Your search returned 298 results.