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1.
Brand warriors: corporate leaders share their winning strategies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Profile Books 2003
Availability: Items available for loan: (1)Call number: 658.827 GIL.
2.
Warriors on the high wire: the balancing act of brand leadership in the 21st century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Rupa & Co., 2001
Availability: Items available for loan: (1)Call number: 658.827 MIT.
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