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1.
A strategic approach to managing product recalls by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1996
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2.
Brands versus private labels: Fighting to win by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1996
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3.
The costly bargain of trade promotion by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1990
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4.
Nonstore marketing: Fast track or slow? by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1981
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5.
Extend profits, not product lines by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1994
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6.
Customizing global marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1986
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7.
The product management audit by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1987
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8.
How to build a product licensing program by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1985
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Availability: Items available for loan: (1).
9.
It's time to make trade promotion more productive by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1983
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10.
Better marketing at the point of purchase by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1983
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11.
Quality is more than making a good product by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1983
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Availability: Items available for loan: (1).
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