000 00342nam a22001337a 4500
008 100817t xxu||||| |||| 00| 0 eng d
100 _aSuresh, J
245 _aProduct brand to company brand
260 _bAll India Management Association
_c2004
300 _av
650 _aBrand management
700 _aAnand, K B S
942 _2ddc
_cCD
999 _c100228
_d100228