000 00392nam a2200157Ia 4500
008 140403s9999 xx 000 0 und d
020 _a9788131714140
082 _a659.1 WEL
100 _aWells, William D Et.al
245 _aAdvertising principles and practice
250 _a7
260 _bPearson
_aNew Delhi
_c2013
300 _aXXVIII,592p.
650 _aAdvertising
942 _cBK
999 _c100538
_d100538