000 | 00474nam a2200193Ia 4500 | ||
---|---|---|---|
999 |
_c101373 _d101373 |
||
003 | OSt | ||
005 | 20200117194043.0 | ||
008 | 140403s9999 xx 000 0 und d | ||
020 | _a9789332542204. | ||
040 | _c. | ||
082 | _a658.827 KEL | ||
100 | _aKeller, Kevin Lane | ||
245 | _aStrategic brand management | ||
250 | _a4 | ||
260 |
_bPearson _aNew Delhi _c2018 |
||
300 | _aXXI, 692 | ||
650 | _aProduct management; Brand name products | ||
942 |
_cBK _2ddc |