000 00474nam a2200193Ia 4500
999 _c101373
_d101373
003 OSt
005 20200117194043.0
008 140403s9999 xx 000 0 und d
020 _a9789332542204.
040 _c.
082 _a658.827 KEL
100 _aKeller, Kevin Lane
245 _aStrategic brand management
250 _a4
260 _bPearson
_aNew Delhi
_c2018
300 _aXXI, 692
650 _aProduct management; Brand name products
942 _cBK
_2ddc