000 | 00433nam a22001457a 4500 | ||
---|---|---|---|
020 | _a0071136223 | ||
082 | _a658.8 RAP | ||
100 | _aRapp, Stan; Collins, Thomas L. | ||
245 | _aBeyond MaxiMarketing : the new power of caring and daring | ||
260 |
_aNew York _bMcGraw Hill, Inc _c1994 |
||
300 |
_axxvii, 319 p. _b23 cm; Pbk |
||
500 | _a000129/ACME 14/11/1997 $ 1.99/- | ||
650 |
_aSales promotion _aMarketing |
||
942 | _cBK | ||
999 |
_c102529 _d102529 |