000 00395nam a22001457a 4500
020 _a9780070680906
082 _a658.827 GUP
100 _aGupta, Nitish Rai
245 _a7 principles of brand management
260 _aNew Delhi
_bTata Mc Graw Hill
_c2011
300 _aviii, 122 p.
_b22cm ; Pbk
500 _aThis book gratis received from the publisher
650 _aBranding
942 _cBK
999 _c102552
_d102552