000 | 00642nam a22001457a 4500 | ||
---|---|---|---|
020 | _a978-93-325-3656-2 | ||
082 | _a658.872 TUT | ||
100 | _aTuten, Tracy L., ; Solomon, Michael R. | ||
245 | _aSocial media marketing | ||
260 |
_aNew Delhi _bPearson _c2013 |
||
300 |
_a248 p. _b23 cm ; Pbk |
||
520 | _aThe social media content that students-and their future employers-need to have. Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox | ||
650 |
_aInternet marketing _aSocial Media _aOnline social networks _aInternet Advertising |
||
942 | _cBK | ||
999 |
_c102617 _d102617 |