| 000 | 01413nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a978-0136143260 | ||
| 082 | _a658.049 DER | ||
| 100 | _aDeresky, Helen | ||
| 245 | _aInternational management : managing across borders and cultures text and cases | ||
| 250 | _a6th Ed. | ||
| 260 |
_aNew Jersey _bPearson _c2008 |
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| 300 |
_axvi, 492 p. _b28 cm ; Hard |
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| 500 | _aGratis/Rs.1768/- | ||
| 520 | _aTaking a global perspective, this book covers the most current trends and research in International Management. Packed with tables, charts, real company examples, and vignettes, it addresses the actual behaviors and functions required for successful cross-cultural management at the strategic and interpersonal level.Discusses issues such as the European Economic Union, NAFTA, and the Asian currency crisis. Examines cross-border alliances and strategic implementation. Profiles real companies such as Daimler-Chrysler in chapter openers. Provides end-of-chapter case studies on issues and corporations such as Nike and Reebok. Offers a Web site that features additional exercises and resources.For anyone interested in learning more about international management in today's increasingly global economy. --This text refers to an alternate Hardcover edition. | ||
| 650 |
_aInternational Business Management _aOrganizational behavior _aInternational business enterprises--Management _aManagement |
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| 942 | _cBK | ||
| 999 |
_c102939 _d102939 |
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