000 01127nam a2200181 4500
020 _a978-9339221768
082 _a658.81 SPI
100 _aSpiro, Rosann L,;Rich, Gregory A,; Stanton, William J
245 _aManagement of a sales force
250 _a12 th Ed.
260 _aNew Delhi
_bMcGraw Hill
_c2015
300 _axxiii, 584p.
_b26 cm; Pbk
500 _aGratis Rs.715/-
520 _aManagement of a Sales Force is the best selling text in the sales management market, with a reputation for blending leading-edge research and student-friendly writing better than any other book. The 12th edition has been thoroughly revised to reflect all the changes that affect the sales manager's role, from the increasing globalization of business to savvier customers who now use the internet to research their purchasing decisions. All chapters have been updated with current company examples that demonstrate how the best sales executives are adapting to these and other new challenges.
650 _aSales Management
856 _uhttp://www.mheducation.co.in/9789339221768-india-management-of-a-sales-force
942 _cBK
999 _c102984
_d102984