000			01609nam a22001697a 4500
020			_a978-1422184035
082			_a658.45 GAR
100			_aGarner, Bryan A.
245			_aHBR guide to better business writing
260			_aBoston _bHBR Press _c2012
300			_axx,210p
500			_aRs.599/- Invoice No. BW/ 591/2018-19
505			_a Introduction: why you need to write well -- Delivering the goods quickly and clearly. Know why you're writing -- Understand your readers -- Divide the writing process into four separate tasks -- Before writing in earnest, jot down your three main points--inc complete sentences -- Write in full--rapidly -- Improve what you've written -- Use graphics to illustrate and clarify -- Developing your skills. Be relentlessly clear -- Learn to summarize--accurately -- Waste no words -- Be plain-spoken: avoid bizspeak -- Use chronology when given a factual account -- Be a stickler for continuity -- Learn the basics of correct grammar -- Get feedback on you drafts from colleagues -- Avoiding the quirks that turn readers off. Don't anesthetize your reader -- Watch your tone -- Common forms of business writing. E-mails -- Business letters -- Memos and reports -- Performance appraisals --
520			_a When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals and other important documents fail to win people over.
650			_aBusiness writing _aCommercial correspondence
942			_cBK
999			_c103427 _d103427