000 01636nam a22001697a 4500
020 _a978-0195685881
082 _a658.4012 MEL
100 _aMellahi, Kamel,; Frynas, George J,;Finlay, Paul
245 _aGlobal strategic management
260 _aNew Delhi
_bOxford University Press
_c2005
300 _axviii, 395 p.
_b24 cm ; Pbk
500 _aGratis from Publisher Rs.365/-
505 _a1. Introduction to global strategic management -- 2. Global business environment : the external macro environment -- 3. Global business environment : the industry environment -- 4. Corporate social responsibility and stakeholder analysis -- 5. Analysis of the internal environment -- 6. Managing the internationalization process -- 7. International strategic alliances : partnership and cooperation -- 8. The subsidiary-level strategy -- 9. Headquarter-level strategy -- 10. Global structures and designs -- 11. Global management of change -- 12. Global strategic control.
520 _aThis new text is the first to offer a truly global, as opposed to multinational, perspective on strategy, covering both traditional strategic management topics and new topics such as corporate social responsibility. Global Strategic Management provides a thorough analysis and discussion of the concepts, processes and methods for developing managing and controlling strategies for global organisations. It includes a range of case studies of firms from emerging economies alongside those from the United States and Europe
650 _aStrategic planning
_aInternational business enterprises--Management
_aInternational economic relations
942 _cBK
999 _c103442
_d103442