000 00447nam a22001337a 4500
020 _a978-0749257199
082 _a658.3 OUP
100 _aOpen University
245 _aImproving performance: sessions 14-17
260 _aUK
_bOpen University
_c2003
505 _a14.Developing marketing relationships 15.Integrated marketing communications 16.Supply chain management 17.Improving operations
650 _aHuman Resource Management
942 _cBK
999 _c103512
_d103512