000 00493nam a22001697a 4500
020 _a978-9353160777
082 _a658.804 ZEI
100 _a Zeithaml, Valarie Et.al.
245 _aServices marketing: Integrating customer focus across the firm
250 _a8
260 _aChennai
_bMcGraw Hill
_c2018
300 _axxxvi, 582p.
_b24 cm ; Pbk
500 _aGratis
650 _aMarketing
700 _aValarie A Zeithaml,; Mary Jo Bitner,; Dwayne D Gremler,; Ajay Pandit
942 _cBK
999 _c103629
_d103629