000 00768nam a22002297a 4500
005 20220517114035.0
008 211125b ||||| |||| 00| 0 eng d
020 _a9780190130862 (pbk.)
040 _c0
082 _a658.83 MAI
100 _aMaity, Moutusy,
245 _aMarketing Analytics: For Strategic Decision-Making /
_cMoutusy Maity and Pavankumar Gurazada
246 _aMarketing Analytics
260 _aNew Delhi
_bOxford University Press
_c2021
300 _aix, 480 pages ; 24 cm.
500 _aAmazon Rs.550/- MAA4-216646
650 _aMarketing - Management
_xMarketing research - Case studies
650 _aDatabase Management
650 _aStrategic Decision
_xMarketing Analytics
700 _aGurazada, Pavankumar
942 _2ddc
_cBK
999 _c110787
_d110787