000 00625cam a2200205 i 4500
005 20230114210832.0
008 190116s2020 njua bb 001 0 eng
020 _a9789353946135 (pbk.)
040 _cKrea
082 0 0 _a658.827 KEL
100 1 _aKeller, Kevin Lane,
245 1 0 _aStrategic brand management: building, measuring, and managing brand equity /
_cKevin Lane Keller, Vanitha Swaminathan et al.
250 _a5th
260 _aNoida
_bPearson
_c2022
300 _axxx, 642 pages,
_c26 cm.
500 _aRs.899/- Gratis
650 0 _aManagement
700 1 _aSwaminathan, Vanitha,et al
942 _2ddc
_cBK
999 _c114496
_d114496