| 000 | 00646cam a22002174a 4500 | ||
|---|---|---|---|
| 001 | 739690 | ||
| 005 | 20240810103339.0 | ||
| 008 | 990518s2000 caua b 001 0 eng | ||
| 020 | _a9780761912453 (pbk.) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 082 | 0 | 0 | _a659.1 INT |
| 245 | 0 | 0 |
_aInternational advertising: realities and myths / _cedited by John Philip Jones |
| 260 |
_aThousand Oaks, _bSage Publications, _cc2000. |
||
| 300 |
_a412 p. : _c23 cm. |
||
| 500 | _aGratis Bapu Trust | ||
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aAdvertising media planning. | |
| 650 | 0 | _aComparative advertising. | |
| 700 | 1 | _aJones, John Philip. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c120327 _d120327 |
||