000 00594nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aSharma, Navneet and Saini, Gordhan K
240 _aIndian Journal of Marketing
245 _aMarketing strategy adaptation on the anvil of market and institutional variations:MNCs and emerging economics
246 _f2008
260 _c2008
300 _bV. 38
_cIssue. 6
_a03-15
366 _b2008
366 _bJune
650 _aMarketing
653 _aMarketing Strategy;MNCs;Market institutional variations;Emerging Economics;
942 _cJA
999 _c40929
_d40929