000 00446nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aDutt, Himanshu
240 _aIndian Journal of Marketing
245 _aProduct development:the case of an OEM
246 _f2008
260 _c2008
300 _bV. 38
_cIssue. 6
_a16-20
366 _b2008
366 _bJune
650 _aMarketing
653 _aProduct development;
942 _cJA
999 _c40930
_d40930