000 00479nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aBedge, Prasad
240 _aIndian Journal of Marketing
245 _aMNCs in Rural Marketing: the case of Pepsi and Coca-Cola
246 _f2008
260 _c2008
300 _bV. 38
_cIssue. 5
_a42-48
366 _b2008
366 _bMay
650 _aMarketing
653 _aMNCs;Pepsi;Coca cola;Rural marketing;
942 _cJA
999 _c40966
_d40966