000 00601nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aDas, Prasun
240 _aJournal of Management Research(MSA), (03 Issues Per Annualy)
245 _aAdaptation of fuzzy reasoning and rule generation for customers choice in retail FMCG business
246 _f2009
260 _c2009
300 _bV. 9
_cIssue. 1
_a15-26
366 _b2009
366 _bApril
650 _aManagement
653 _aCustomer choice;Customer survey;Retail business;Fuzzy inference system;Fuzzy clustering;
942 _cJA
999 _c41032
_d41032