000 00471nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aLalitha, A et al.
240 _aIndian journal of marketing (M)
245 _aBrand Preference of Mens Wear: a case study
246 _f2008
260 _c2008
300 _bV. 38
_cIssue. 10
_a33-36
366 _b2008
366 _bOct
650 _aMarketing
653 _aBrand;Brand Preference;Mens Wear;
942 _cJA
999 _c43167
_d43167