000 | 00455nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
100 | _aReddy, G.Sudarsana and Muniraju, M | ||
240 | _aIndian journal of marketing (M) | ||
245 | _aBuilding brands by helping others win | ||
246 | _f2009 | ||
260 | _c2009 | ||
300 |
_bV. 39 _cIssue. 7 _a21-23 |
||
366 | _b2009 | ||
366 | _bJuly | ||
650 | _aMarketing | ||
653 | _aBrand; | ||
942 | _cJA | ||
999 |
_c43181 _d43181 |