000 00511nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aSarala, K.S. and Paramesha, N
240 _aIndian journal of marketing (M)
245 _aMarketing research on consumer pull and dealer push of branded TMT bars
246 _f2009
260 _c2009
300 _bV. 39
_cIssue. 7
_a47-56
366 _b2009
366 _bJuly
650 _aMarketing
653 _aMarketing research;Consumer pull;
942 _cJA
999 _c43191
_d43191