000 | 00554nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
100 | _aSastry, B.V.H. Kameswara and Chandrasekhar, D.V | ||
240 | _aIndian journal of marketing (M) | ||
245 | _aInnovative marketing practices suiting the current social behavior of Indian customers | ||
246 | _f2009 | ||
260 | _c2009 | ||
300 |
_bV. 39 _cIssue. 9 _a22-26 |
||
366 | _b2009 | ||
366 | _bSep | ||
650 | _aMarketing | ||
653 | _aSocial behaviour;Innovative marketing;India; | ||
942 | _cJA | ||
999 |
_c43279 _d43279 |