000 00494nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aYadagiri, M and Sreenivas, N
240 _aIndian journal of marketing (M)
245 _aBrand strategies for globalization
246 _f2009
260 _c2009
300 _bV. 39
_cIssue. 11
_a03-09
366 _b2009
366 _bNov
650 _aMarketing
653 _aBrand management;Brand strategies;Brand;Globalization;
942 _cJA
999 _c43293
_d43293