000 00478nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aHemp, Paul
240 _aHarvard Business Review (M)
245 _aAvatas-based marketing
246 _aJ5162
_f2006
260 _c2006
300 _bV. 84
_cIssue. 6
_a48-57
366 _b2006
366 _bJune
650 _aMarketing
653 _aAvatar based marketing;Marketing;Virtual world;Advertising;Online
942 _cJA
999 _c43485
_d43485