000 00515nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aRao, Nageshwar and Verma, Priyanka
240 _aGITAM Journal of Management (Q)
245 _aEmpirical study of effectiveness of Advertisement Aspects in Print Media
246 _aJ5113
_f2005
260 _c2005
300 _bV. 3
_cIssue. 2
_a123-132
366 _b2005
366 _bJuly-Dec
650 _aManagement
653 _aPrint Media;Media;
942 _cJA
999 _c43801
_d43801