000 | 00487nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
100 | _aSatish Kumar, R | ||
240 | _aGITAM Journal of Management (Q) | ||
245 | _aCRM as a Catalyst for building brands | ||
246 |
_aJ5113 _f2005 |
||
260 | _c2005 | ||
300 |
_bV. 3 _cIssue. 1 _a172-179 |
||
366 | _b2005 | ||
366 | _bJan-June | ||
650 | _aManagement | ||
653 | _aBrand;Customer Relationship Management(CRM); | ||
942 | _cJA | ||
999 |
_c43929 _d43929 |