| 000 | 00619nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 100 | _aSarangapani, A and Mamatha, T | ||
| 240 | _aGITAM Journal of Management (Q) | ||
| 245 | _aIndian rural consumer buying behaviour with reference to FMCGs: an empirical study | ||
| 246 | _f2009 | ||
| 260 | _c2009 | ||
| 300 |
_bV. 7 _cIssue. 4 _a198-227 |
||
| 366 | _b2009 | ||
| 366 | _bOct-Dec | ||
| 650 | _aManagement | ||
| 653 | _aConsumer buying behaviour;Buying behaviour;Consumer behaviour;Rural consumer buying behaviour;Bargaining;Retail market;India; | ||
| 942 | _cJA | ||
| 999 |
_c44339 _d44339 |
||