| 000 | 00617nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 100 | _aRossiter, John R and Foxall, Gordon R | ||
| 240 | _aMarketing Theory (Q) | ||
| 245 | _aHull spence behavior theory as a paradigm for consumer behavior | ||
| 246 | _f2008 | ||
| 260 | _c2008 | ||
| 300 |
_bV. 08 _cIssue. 2 _a123-141 |
||
| 366 | _b2008 | ||
| 366 | _bJune | ||
| 650 | _aMarketing | ||
| 653 | _aBehavioral output variables;Hull spence behavior theory(HSBT);Major intervening variables;Performance equations;Supplementary intervening variables; | ||
| 942 | _cJA | ||
| 999 |
_c46641 _d46641 |
||