000 | 00572nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
100 | _aHughes, Andrew and Dann, Stephen | ||
240 | _aMarketing Theory (Q) | ||
245 | _aPolitical marketing and stakeholder engagement | ||
246 | _f2009 | ||
260 | _c2009 | ||
300 |
_bV. 9 _cIssue. 2 _a243-256 |
||
366 | _b2009 | ||
366 | _bJune | ||
650 | _aMarketing | ||
653 | _aMarketing definition;Marketing mix;Political marketing definition;Stakeholders;2007 American marketing association definition; | ||
942 | _cJA | ||
999 |
_c46659 _d46659 |