000 | 00489nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 100324s9999 xx 000 0 und d | ||
100 | _aGlynn, Mark | ||
240 | _aMarketing Theory (Q) | ||
245 | _aIntegrating brand retailer and end customer perspectives | ||
246 | _f2009 | ||
260 | _c2009 | ||
300 |
_bV. 9 _cIssue. 1 _a137-140 |
||
366 | _b2009 | ||
366 | _bMarch | ||
650 | _aMarketing | ||
653 | _aChannel relationships;Manufactuers brands;Retailers; | ||
942 | _cJA | ||
999 |
_c46687 _d46687 |