| 000 | 00523nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 100 | _aPatterson, Anthony et al. | ||
| 240 | _aMarketing Theory (Q) | ||
| 245 | _aDont forget the fruit gums chum: marketing under erasure and renewal | ||
| 246 |
_aJ8897 _f2008 |
||
| 260 | _c2008 | ||
| 300 |
_bV. 8 _cIssue. 4 _a449-463 |
||
| 366 | _b2008 | ||
| 366 | _bDec | ||
| 650 | _aMarketing | ||
| 653 | _aAmnesia;Forgetting;Marketing history;Memory;Remembering; | ||
| 942 | _cJA | ||
| 999 |
_c46733 _d46733 |
||