| 000 | 00552nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 100 | _aObermiller, Carl and Spangenberg, Eric R. | ||
| 240 | _aMARKETING LETTERS:A JOURNAL OF RESEARCH IN MARKETING | ||
| 245 | _aOn the origin and distinctness of skepticism toward advertising | ||
| 246 |
_aJ6285 _f2000 |
||
| 260 | _c2000 | ||
| 300 |
_bV. 11 _cIssue. 4 _a311-322 |
||
| 366 | _b2000 | ||
| 366 | _bNov | ||
| 650 | _aMarketing | ||
| 653 | _aSkepticism;Advertising;Intergenerational; | ||
| 942 | _cJA | ||
| 999 |
_c47405 _d47405 |
||