000 00600nam a2200181Ia 4500
008 100324s9999 xx 000 0 und d
100 _aFirat, A. Fuat and Shultz, Clifford J.
240 _aMARKETING LETTERS:A JOURNAL OF RESEARCH IN MARKETING
245 _aPreliminary metric investigations into the nature of the postmodern consumer
246 _aJ6286
_f2001
260 _c2001
300 _bV. 12
_cIssue. 2
_a189-203
366 _b2001
366 _bMay
650 _aMarketing
653 _aMetric investigations;Postmodern consumer;Investigation;Consumer orientations;
942 _cJA
999 _c47463
_d47463