000 00379nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
245 _aIndian Journal of Marketing
246 _f2004
260 _bIndian Journal of Marketing
_aINDIA
_c2004
300 _cVOL:34
_aIssue:1-12
310 _aMONTHLY
366 _b2004
366 _bJan-Dec
650 _aMarketing
942 _cBV
999 _c61058
_d61058