000 | 00820nam a2200133Ia 4500 | ||
---|---|---|---|
020 | _a0471172073 | ||
100 | _aDay, George S.; Gunther, Robert E. | ||
245 | _aWharton on dynamic competitive strategy | ||
260 |
_c1997 _bJohn Wiley & Sons _aChichester |
||
300 |
_axi, 465p. _b24 cm ; Hard |
||
520 | _aWharton on Dynamic Competitive Strategy offers new perspectives on competitive strategy from a distinguished group of faculty at Wharton and other leading business schools around the world. This book presents the best insights from decades of research in key areas such as competitive strategy, simulations, game theory, scenario planning, public policy, and market-driven strategy. It represents the most cohesive | ||
650 |
_aCompetition _aStrategic planning _aTrade regulation _aIndustrial management |
||
942 | _cBK | ||
999 |
_c80950 _d80950 |