000 00820nam a2200133Ia 4500
020 _a0471172073
100 _aDay, George S.; Gunther, Robert E.
245 _aWharton on dynamic competitive strategy
260 _c1997
_bJohn Wiley & Sons
_aChichester
300 _axi, 465p.
_b24 cm ; Hard
520 _aWharton on Dynamic Competitive Strategy offers new perspectives on competitive strategy from a distinguished group of faculty at Wharton and other leading business schools around the world. This book presents the best insights from decades of research in key areas such as competitive strategy, simulations, game theory, scenario planning, public policy, and market-driven strategy. It represents the most cohesive
650 _aCompetition
_aStrategic planning
_aTrade regulation
_aIndustrial management
942 _cBK
999 _c80950
_d80950