000 00427nam a2200145Ia 4500
008 100324s9999 xx 000 0 und d
100 _aBateson,J.E; Hoffman K.D
245 _aManaging Services Marketing: text and Readings
260 _c1999
_bDryden Press
_aFortworth
300 _axxvii, 471p.
366 _b1999
541 _g032149/2.8.99
650 _aMarketing
942 _cBK
999 _c81547
_d81547