000 00454nam a2200169Ia 4500
008 100324s9999 xx 000 0 und d
100 _aLovelock, Christopher H; Weinberg, Charles B
245 _aMarketing Challenges : Cases and exercises
250 _a2
260 _c1989
_bMcGraw-Hill Inc
_aNew York
300 _axi, 671p.
366 _b1989
520 _aACME
650 _aMarketing
942 _cBK
999 _c82348
_d82348