| 000 | 00521nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 100324s9999 xx 000 0 und d | ||
| 020 | _a81-7554-109-1 | ||
| 100 | _aKapferer, Jean-Noel | ||
| 245 | _aStrategic brand management: creating & sustaining brand equity long term | ||
| 250 | _a2 | ||
| 260 |
_c2000 _bKogan Page India _aNew Delhi |
||
| 300 | _a443p. | ||
| 366 | _b2000 | ||
| 541 | _g3699 dt 18/01/01 | ||
| 650 | _aBrand management | ||
| 942 | _cBK | ||
| 999 |
_c83293 _d83293 |
||