000 00516nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a0-471-38433-X
100 _aSilverstein, Michael J; Stalk, George
245 _aBreaking compromises: opportunities for action in consumer markets
260 _c2000
_bJohn Wiley & Sons
_aChichester
300 _axii, 227p.
366 _b2000
541 _g017897 dt 03/03/2001
650 _aConsumer Research
942 _cBK
999 _c83581
_d83581