000 00479nam a2200157Ia 4500
008 100324s9999 xx 000 0 und d
020 _a81-7808-352-3
100 _aLovelock, Christopher H
245 _aServices marketing: people, technology strategy
260 _c2001
_bPearson Education Asia Pvt. Ltd
300 _axviii, 717p.
366 _b2001
541 _g734 dt 19/07/2001
650 _aServices Marketing
942 _cBK
999 _c83891
_d83891